Tuesdsay 7 November - Dutch
- 09.30: Signing of cooperation between Paletti Growers and Floriway - stand 4.4
- 10.00: Presentation Select Delivery, you set the delivery slot - Trade Fair Theater
- 11.00: Presentation: Easy Returns, simplify your returns process for logistics assets - Trade Fair Theater
- 13:30: Guided tour of Dock Services, your partner in international logistics and inspections - meeting point yellow lifts top floor
- 17:00: Presentation Glazen Tulp Award & Greenovation Award - Trade Fair Theater (by invitation)
Wednesday 8 November - Dutch
- 09.00: Ask all your questions about real estate during a breakfast session at Trade Fair Aalsmeer - stand 7.24
- 11.00: Trend lecture Aafje Nijman and Jan de Koning - Trade Fair Theater
- 13.00: Session Discover innovation accelerators from the Food & Flower industry - Trade Fair Theater
- 13.00: Baptism of rose 'Sweet Caroline' by special guest - stand 2.5
- 13.30: Tour of new cold store 035 Aalsmeer - meeting point yellow lifts top floor
- 14.00: Session Digitally safe together - Trade Fair Theater
- 15.00: Presentation Dutch Flower Awards by Dutch Flower Group (DFG) - stand 2.9
Thursday 9 November - English
- 10.00: Session 'Digitally safe together' - Trade Fair Theater
- 13.00: Session 'Developments in the international floriculture sector' presented by Rabobank - Trade Fair Theater
- 14.00: Visit the session 'Artificial Intelligence in the floriculture sector' presented by WUR - Trade Fair Theater
Greenovation & Glazen Tulp Award ceremony
During this ceremony, the award for the most sustainable innovation in Ornamental Horticulture will be presented Greenovation Award 2023. In addition, the winners of the Glazen Tulp will also be declared in the 5 different categories: concepts, cut flowers, houseplants flowering, houseplants green and garden plants. Visit the Royal FloraHolland House and see all the finalists for the Glazen Tulp Award 2023
Trend lecture Aafje Nijman and Jan de Koning
Trend watcher Aafje Nijman will take you through the trends for 2024 in living greenery, flowers, use of colour and materials. The current zeitgeist can be summed up in one word: crisis. How do people react to this? Based on these different reactions, four style trends for 2024 were developed in collaboration with Bloemenbureau Holland. Aafje explains two style trends. Arranger Jan de Koning then brings both trends to l
Innovative pitches from the Food & Flower industry
What can drones, heat batteries and innovative greenhouse coatings mean for greenhouse horticulture? PATS Drones (Bram Tijmons), Thermeleon (Liesanne Wieleman) and PAR+ by Fotoniq (Bob Vonk) will explain their innovations. Wondering how these innovative solutions will take the Food & Flower industry another step further and make it smarter? Make sure you attend the session!
Session Digitally safe together
Due to increasing digitisation of horticulture, more entrepreneurs within the ornamental horticulture sector are facing cyber incidents. The number of cyber-attacks is on the rise, with major consequences. Curious about how to improve cybersecurity in an effective way? Come to the session.
Developments in international floriculture
Over the past five years, global ornamental plant exports have grown. Supply from various countries caused major shifts in the international trade of flowers, cut greens and plants. But clearly less has changed in international trade flows. In this, what are the expectations for the future? Online purchases are also becoming increasingly important in the floriculture sector. Regular market research in 4 European countries shows growth in online sales of flowers and plants. What is the expectation of this sales channel at European level?
Artificial intelligence in the floriculture sector
Artificial intelligence (AI) is playing an increasing role in our society. What does this mean for the floriculture sector? AI models can help make the sector more sustainable while maintaining or even improving efficiency and yield. This has now led to the launch of a number of products in the market. However, it is not easy to estimate who and when these new developments can be deployed. Ron Wehrens Business Unit Manager Biometris, WUR explains some essential components and examples from agriculture and horticulture during this session.