Dutch chrysanthemum growers are the first product group to launch a report on the main trends and developments in the chrysanthemum sector. The report was festively presented on Tuesday morning 5 November at Stichting Chryson (stand 3.1) at the Trade Fair Aalsmeer.
Anne van der Wal, Programme Manager Sustainability and Sector Communication at Bloemenbureau Holland, received the first copy from the hands of Chryson chairman Jan van Ruyven and project leader Brigitte Hagen of Concept Factory.
What can you expect from the report?
- Facts and figures on production volumes, value and assortment.
- Information on the steps taken to reduce environmental impact.
- With figures and examples, chrysanthemum growers show how they have applied increasingly sustainable crop protection, reduced energy consumption and fertiliser use and how they deal with water responsibly in recent years.
- With figures and examples, chrysanthemum growers show how they have applied increasingly sustainable crop protection, reduced energy consumption and fertiliser use and how they deal with water responsibly in recent years.
- An overview of future-oriented ambitions to become more sustainable.
Curious? During the Trade Fair Aalsmeer, you are welcome to view and/or take the report with you.
Location: Chryson Foundation (Just Chrysanthemum stand, stand 3.1, right by entrance yellow).